Pepkor Lifestyle is offering an exciting Digital Media Graduate opportunity based in Johannesburg, Gauteng. This graduate programme is designed for ambitious young graduates who are eager to build a meaningful career in digital media within a dynamic retail environment.
The Pepkor Lifestyle Retail Division is known for nurturing talent and creating opportunities for graduates who want to grow, learn, and make an impact. This programme is ideal for individuals who are motivated, curious, and ready to transition confidently from university into the world of work.
About the Graduate Programme
The Pepkor Lifestyle Retail Division Digital Media Graduate Programme is a structured 12-month opportunity that combines formal development with hands-on, on-the-job training. Graduates are supported throughout the programme as they develop practical skills, industry knowledge, and professional confidence.
As part of the programme, graduates are exposed to real business challenges and are encouraged to think creatively, collaborate with others, and contribute to meaningful outcomes across the organisation.
About the Digital Media Graduate Role
As a Digital Media Graduate, you will be responsible for planning, implementing, and managing paid media campaigns across Pepkor Lifestyle’s various brands. The role focuses on improving campaign efficiency, performance, and return on investment while supporting broader digital marketing objectives.
Key responsibilities include conducting keyword, trend, and competitor research, reviewing and preparing content before publishing it across relevant platforms, and monitoring campaign performance. You will analyse results, share insights with Digital Management, and continuously optimise content, targeting, and delivery strategies based on performance learnings.
The role also involves conducting research into new content opportunities, helping the business stay ahead of trends in a fast-changing digital landscape.
Qualifications Required
Pepkor Lifestyle is looking for graduates who have recently completed one of the following qualifications at an accredited university:
BCom degree
BSc degree
Honours degree
Master’s degree
Candidates must have completed their studies to be considered.
What Pepkor Lifestyle Looks for in Graduates
Successful graduates typically demonstrate strong verbal and written communication skills, allowing them to interact confidently with team members and stakeholders. Strong analytical ability is essential, particularly the skill to summarise complex information into clear and simple insights.
Pepkor Lifestyle values curiosity and a willingness to learn about markets, technology, and personal development. Graduates are expected to show initiative, identify potential challenges early, and take proactive steps to address them.
Collaboration is key in this role, as graduates work closely with internal teams and external partners. Problem-solving skills, adaptability, and the ability to remain positive under pressure are highly valued. Ethical behaviour and fairness in decision-making are also important qualities within the organisation.
What the Programme Offers
Graduates who join Pepkor Lifestyle can expect a competitive 12-month contract within a diverse commercial environment. The programme allows graduates to apply their academic learning in a real business context while gaining exposure to multiple functions.
Participants benefit from in-company development programmes and learning platforms, cross-functional exposure, and future development opportunities that support long-term career growth across different businesses and roles within the Pepkor Group.
How to Apply
Applications must be submitted online through the Pepkor Lifestyle recruitment platform.
To apply for this job please visit pepkorlifestyle.simplify.hr.
Only graduates who meet the minimum qualification requirements should apply.
Conclusion
The Pepkor Lifestyle Digital Media Graduate Programme 2026 is an excellent opportunity for graduates who are passionate about digital media and eager to grow within a leading retail organisation. With structured development, hands-on experience, and long-term career potential, this programme provides a strong foundation for building a successful and impactful career in digital marketing and media.
